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Basic metrics guide to measuring your Facebook ads
When it comes to launching a Facebook Ads campaign, we are faced with a large number of decisions that we must make in order for our ads to achieve...
Digital Marketing (2)
Everything you should know about Google Display & Video 360 (DV360)
Managing a Paid Media campaign involves making many decisions like choosing a target, finding the audience to impact, getting suitable placements for...
10 Key digital marketing trends for 2025
2025 promises to be a year of profound transformation in the digital marketing landscape, driven by technological advances, changes in consumer...
Get your Social Ad Campaigns ready for Double 11
Double 11 or Singles’Day was created by Alibaba 12 years ago and year over year has become the ultimate Chinese shopping festival. As we told you in...
Tips to make your digital marketing strategy succeed in Black Friday
Black Friday is one of the most important shopping occasions during the year. All brands compete with each other for the attention of users, so it is...
Drive Sales in 618: China Mid-Year Shopping Festival
After China's Netizens exceeded 1 billion, the growth of mobile Internet users has been facing a natural bottleneck. As a result, competition for...
How to leverage marketing analytics and maximize your ROAS
To keep up to date in a world where global digital brands have built businesses through data-driven technology and consumer engagement, your...
6 findings you should take into account in your digital strategy
Spring time means it is time for IAB Spain to present the Annual Social Media Study focused on the digital sector in Spain between 16 and 70 years...
How Rising Feminism in China is Shaping Brands’ Marketing Strategy
Feminist movements in China are developing in a quiet yet steady manner. During COVID-19, chinese feminists and Key Opinion Leaders (KOLs) organized...
iOS14 in Digital Marketing Strategies
This year Apple officially launched the updates for the iOS14 operating system. These changes represent a paradigm shift as they include strict...
3 min read
Basic metrics guide to measuring your Facebook ads
When it comes to launching a Facebook Ads campaign, we are faced with a large number of decisions that we must make in order for our ads to achieve the best possible results: audience, placements, format, budget, etc.In order to analyse the return...
Read More
4 min read
Everything you should know about Google Display & Video 360 (DV360)
Managing a Paid Media campaign involves making many decisions like choosing a target, finding the audience to impact, getting suitable placements for...
3 min read
10 Key digital marketing trends for 2025
2025 promises to be a year of profound transformation in the digital marketing landscape, driven by technological advances, changes in consumer...
3 min read
Get your Social Ad Campaigns ready for Double 11
Double 11 or Singles’Day was created by Alibaba 12 years ago and year over year has become the ultimate Chinese shopping festival. As we told you in...
6 min read
Tips to make your digital marketing strategy succeed in Black Friday
Black Friday is one of the most important shopping occasions during the year. All brands compete with each other for the attention of users, so it is...
2 min read
Drive Sales in 618: China Mid-Year Shopping Festival
After China's Netizens exceeded 1 billion, the growth of mobile Internet users has been facing a natural bottleneck. As a result, competition for...
2 min read
How to leverage marketing analytics and maximize your ROAS
To keep up to date in a world where global digital brands have built businesses through data-driven technology and consumer engagement, your...
1 min read
6 findings you should take into account in your digital strategy
Spring time means it is time for IAB Spain to present the Annual Social Media Study focused on the digital sector in Spain between 16 and 70 years...
4 min read
How Rising Feminism in China is Shaping Brands’ Marketing Strategy
Feminist movements in China are developing in a quiet yet steady manner. During COVID-19, chinese feminists and Key Opinion Leaders (KOLs) organized...
2 min read
iOS14 in Digital Marketing Strategies
This year Apple officially launched the updates for the iOS14 operating system. These changes represent a paradigm shift as they include strict...