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Blog

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contenido nativo

How to create native content for Paid Media campaigns

Standing out from the crowd is not easy. That's where native content comes in, a powerful tool that allows you to connect with your audience in an organic and effective way. Combined with paid media campaigns, native content becomes an infallible...

Read More
optimización de pujas Pinterest Ads

Bid optimisation for Pinterest Ads

Pinterest Ads emerges as a powerful platform to connect with your target audience and achieve your business goals. To get the most out of this tool,...

Read More
Integrating MMMs with multi-channel attribution for a 360° view

Integrating MMMs with multi-channel attribution for a 360° view

Both MMM and multichannel attribution are valuable tools for understanding how marketing activities impact sales. The MMM is better for getting an...

Read More
TikTok Pulse

TikTok Pulse: Precise targeting and increased engagement for your ads

TikTok Pulse is a powerful platform advertising tool that allows brands to amplify and position their ads alongside the highest performing and most...

Read More
Shopify Checkout Extensibility

Boost your ecommerce checkout with Shopify Checkout Extensibility

If your Shopify Plus shop is looking to offer a seamless and personalised checkout experience, then Shopify Checkout Extensibility is the perfect...

Read More
tiktok in-feed ads

Maximise your reach with In-Feed Ads on TikTok

TikTok has become one of the most popular social media platforms with over one billion monthly active users. Its short, viral video format offers...

Read More
Migrating to Google Analytics 4: Opportunities and FAQs

Migrating to Google Analytics 4: Opportunities and FAQs

The digital ecosystem has undergone major changes, imposing new challenges on data measurement and analytics. With the rise of data privacy and the...

Read More
retail media

Retail Media: Opportunities and strategies for retailers and brands

In a world where digital advertising is rapidly evolving, retail media is emerging as a powerful and adaptive strategy. This approach, which enables...

Read More
GA360

Google Analytics 360: The must-have tool for advanced web analytics

In today's world, where data is critical to strategic decision making, advanced web analytics tools are indispensable. Google Analytics 360 (GA360)...

Read More
pinterest video ads

Increase your reach and engagement with Pinterest Video Ads

Video ads on Pinterest are a tool for brands to promote products, services or messages through dynamic visual content. These ads integrate seamlessly...

Read More
contenido nativo

clock 4 min read

How to create native content for Paid Media campaigns

Standing out from the crowd is not easy. That's where native content comes in, a powerful tool that allows you to connect with your audience in an organic and effective way. Combined with paid media campaigns, native content becomes an infallible...

Read More
optimización de pujas Pinterest Ads

clock 4 min read

Bid optimisation for Pinterest Ads

Pinterest Ads emerges as a powerful platform to connect with your target audience and achieve your business goals. To get the most out of this tool,...

Read More
Integrating MMMs with multi-channel attribution for a 360° view

clock 6 min read

Integrating MMMs with multi-channel attribution for a 360° view

Both MMM and multichannel attribution are valuable tools for understanding how marketing activities impact sales. The MMM is better for getting an...

Read More
TikTok Pulse

clock 4 min read

TikTok Pulse: Precise targeting and increased engagement for your ads

TikTok Pulse is a powerful platform advertising tool that allows brands to amplify and position their ads alongside the highest performing and most...

Read More
Shopify Checkout Extensibility

clock 3 min read

Boost your ecommerce checkout with Shopify Checkout Extensibility

If your Shopify Plus shop is looking to offer a seamless and personalised checkout experience, then Shopify Checkout Extensibility is the perfect...

Read More
tiktok in-feed ads

clock 6 min read

Maximise your reach with In-Feed Ads on TikTok

TikTok has become one of the most popular social media platforms with over one billion monthly active users. Its short, viral video format offers...

Read More
Migrating to Google Analytics 4: Opportunities and FAQs

clock 4 min read

Migrating to Google Analytics 4: Opportunities and FAQs

The digital ecosystem has undergone major changes, imposing new challenges on data measurement and analytics. With the rise of data privacy and the...

Read More
retail media

clock 10 min read

Retail Media: Opportunities and strategies for retailers and brands

In a world where digital advertising is rapidly evolving, retail media is emerging as a powerful and adaptive strategy. This approach, which enables...

Read More
GA360

clock 5 min read

Google Analytics 360: The must-have tool for advanced web analytics

In today's world, where data is critical to strategic decision making, advanced web analytics tools are indispensable. Google Analytics 360 (GA360)...

Read More
pinterest video ads

clock 5 min read

Increase your reach and engagement with Pinterest Video Ads

Video ads on Pinterest are a tool for brands to promote products, services or messages through dynamic visual content. These ads integrate seamlessly...

Read More
 
 

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